This is the future…

If you haven’t watched the Joe Gresh video listed below, you might want to do so.   There are many parts of it I like (well, actually, I like all of it).   I was thinking about what the best parts of the video are, and there are many.   I like the interviews with the owners, where their unbridled enthusiasm is apparent.   I like the part with my good buddy King Kong walking through Yellowstone, when the temperatures dipped into the mid-30s.  I like the part about San Francisco.   I even like the part in the middle of the video when he talks about what the bike’s improvement opportunities are.   There’s nothing in there that we disagree with.  But I finally concluded that the best part of Joe’s video is at the very end, when he talks about our dealer-free approach to market and Mr. Gresh observed, “This is the future.”

It’s a good point.

In 5000 Miles At 8000 RPM, there’s an entire chapter devoted to the CSC decision regarding the use of dealers.  The chapter covers the reasons that made it clear why selling the RX3 through dealers was a nonstarter for us (and for you).  It’s worth a read, and here’s the link to order a copy.

We still get more than a few queries along the lines of, “Is there a dealer in my area?”   There is not and there won’t ever be a dealer in your area, but there are CSC affiliates, and they are more than happy to show their bikes to you.   If you want to see an RX3 in the flesh, give us a call at 909 445 0900 and we’ll hook you up.   And after you buy your RX3, you might want to become a CSC affiliate.   We make it worth your while to be one.

I think Joe Gresh’s enthusiasm about the RX3 is obvious, and I saw it firsthand over an 18-day period while we rode 5,000 miles together.  I mean, think it about it, folks.   This is a guy who gets paid to write about motorcycles for a major motorcycle magazine, and after putting 18 days in the saddle on this bike, he likes it.   I had a good time on that ride.