Interesting stuff….I mentioned in a blog a few weeks ago that a group of industry execs got together during the Long Beach Moto Show to commiserate on the state of the industry and devise a plan on how to bump sales north again. To give you an idea of what’s been happening, here’s what the Motorcycle Industry Council shows as the sales figures for the last few decades…
The reason for this blog is the above group’s report is available for free, and you can download it here: https://spaces.hightail.com/receive/SdhSlwwnDH
The above reports are an interesting read. The group and the above report(s) got some of it right, I think (especially the part about the dealers), but I also think they missed a big part of why new bike sales are down: Most bikes today are just too damn expensive (except ours, of course).